Products and Customers
Axalta develops, manufactures and sells a wide selection of performance and transportation coatings around the world. Our customers range from the largest, global original equipment manufacturers (OEMs) to small, family-owned businesses. All of whom have one thing in common – the promise of Axalta quality. Our employees are committed to providing the best possible customer experience, service and product support to every one of our brands.
News
Unlocking the key to attracting talent to bodyshops
The shortage of skilled labour in bodyshops, particularly refinishers, is a complex issue. Attracting talent to the industry requires alignment of several multifaceted points: it’s an industry that has a historic reputation for being hands-on, manual, dirty and potentially dangerous; today’s young people don’t expect a job for life but rather will “test and taste” different careers; and refinishers and mechanics have little to no visibility with car owners so they may struggle to find a true sense of job satisfaction.
3M and Axalta Collaborate to Launch Training Content for Automotive Refinishing
3M and Axalta today announced a collaboration to introduce a new training content series focused on automotive refinishing. The series will feature five co-branded training modules, each intended to meaningfully help technicians and shops improve their understanding of repair process practices and drive greater operational outcomes.
Audurra portfolio grows to deliver increased efficiency in bodyshops
Audurra, the Refinish accessories brand from Axalta, a leading global coatings company, has extended its product portfolio by introducing new products and customer enablement tools to support the entire preparation and paint process from beginning to end. The Audurra product portfolio now includes an All-In-One Interior Protection Set made from more than 50% recycled plastic, best-in-class Blue Ceramic Film Discs and Perforated Rolls, Recycled Masking Paper 50g, Virgin Fibre Masking Paper 40g and a 2K Fast Fix Adhesive. The newly launched customer enablement tools include the Bodyshop Repair Material poster for an at-a-glance overview of all Audurra consumables to simplify the reordering process and soon-to-be-launched Audurra Product Application videos.